November 2012

Site redesign!

Welcome to the new Red Queen Design Studio website!

You know what they say about the cobbler’s children… well, the same thing goes for the graphic designer’s website. I’ve been running Red Queen Design Studio for 7 years now, and I’ve been using the same logo and website for that entire time. It was high time for a redesign.

Why redesign?

First, my look was beginning to feel tired and old. Both my logo and website represented the design work I did in the mid-2000s, and I began to feel an increasing disconnect between the website I designed for myself in 2006 and the work I do for my clients nearly seven years later. The new logo and website are clean, minimalistic, open, and friendly–just like my more current design work.

Second, I was no longer excited by my graphic identity, and that’s never right! A business’s graphic identity is an important cornerstone of its marketing message, and one of my rules of thumb is that you should always get a little thrill when you look at your marketing materials. It was time for me to start following my own rule more consistently!

Third, it was just fun. I love what I do, and I get just as excited to design for myself as I do for my clients.

So, I am proud to present to you the new Red Queen Design Studio logo and website. Be sure to check out our new portfolio page and drop by often for blog postings and studio news. And feel free to let us know what you think about the new look–or let me know if I can help you with your own identity refresh!–by clicking here.


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